AIGA RI: Bob & Fred poster

Constructed out of 46 stock photos, this Rube Goldberg-esque poster illustrates how designers—like those at Bob’s Your Uncle and Fred & Friends—often view the creative process, especially when developing offbeat and novel ideas. This combined AIGA and IDSA event was a huge success, with graphic and industrial designers packing in to hear these innovators speak. (click image to enlarge)